Ever feel like you see something shiny … and then forget what you were doing just seconds earlier?
You’re not alone. In fact, a new study suggests that goldfish may now have longer attention spans than smartphone-using humans.
Microsoft researchers, studying both surveys and EEG scans from 2,000 people, recently made a surprising discovery.
They propose that the average attention span has shortened dramatically — dropping from 12 seconds back in 2000 to just 8 seconds in 2013.
This 33% decrease puts the average human being’s attention span one second less than that of a simple goldfish.
Why Can’t We Concentrate Anymore?
Reportedly, the bulk of that reduction comes from smartphones. More specifically, from the avalanche of content they let us access.
Today, many younger people find themselves compulsively checking their smartphones. Millions of apps and near-constant Web access create a perfect storm for unlimited distractions.
Social media access at your fingertips is even causing medical institutions to warn of something they call “social media addiction.”
In Search of Reward …
In 2012, researchers from the University of Bergen conducted a first-of-its-kind study about the ways in which people develop Facebook dependency.
Researchers linked social media use to the reward center of the brain that’s associated with preservation of our social reputation.
Another preliminary study found that compulsive Internet use may induce changes in some brain-reward pathways that are similar to drug addiction.
This is all very alarming research.
Smartphone use has only overtaken our society in the past decade. So, this trend of constant consumption is still relatively new.
We really don’t know the consequences both short and long term.
Do you personally find yourself a slave to your smartphone, social media or any other form of technology? I invite you to leave a comment on our website to let me know your thoughts.
To Your Health and Wealth,
Uncommon Wisdom Daily